Black Friday: how to tell if a tech discount is real
A big ‘was’ price, a ticking timer and an ‘up to’ banner don’t prove a bargain. Here’s what the ACCC says a genuine discount looks like, and the checks to run before you pay.
ACCC
ACCC actions and guidance on pricing, sales claims, surcharges and consumer law.
Australian Competition and Consumer Commission guidance, cases and warnings on pricing, sales claims and consumer law, and what businesses should change as a result.
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How to get more Google reviews without breaking the rules
What the ACCC and Google each ban when you ask for reviews, what Google allows, and a simple asking routine for Australian service businesses.
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Black Friday: how to tell if a tech discount is real
A big ‘was’ price, a ticking timer and an ‘up to’ banner don’t prove a bargain. Here’s what the ACCC says a genuine discount looks like, and the checks to run before you pay.
Armaguard cash-service pricing: retailers can respond by 16 October
The ACCC wants small retailers’ views on proposed Armaguard cash-service prices and coverage. Submissions close 16 October 2026, at 1 pm Perth.
Sale end dates and countdown timers: the ACCC’s Black Friday warning after two retailers pay $59,400
James Lane and Vuly paid $59,400 over sales the ACCC alleges ran past their advertised end. What it expects from sale deadlines before Black Friday.
Strikethrough prices: digiDirect’s $99,000 penalty and the ‘was’ price test for online stores
digiDirect paid $99,000 over strikethrough prices it almost never sold at. What the ACCC expects from ‘was’ prices before the Black Friday sales.
How to get more Google reviews without breaking the rules
What the ACCC and Google each ban when you ask for reviews, what Google allows, and a simple asking routine for Australian service businesses.